Table of contents
The hosting of a website consists in putting it on a storage space in order to allow users to access it from their browser. This is done on remote servers that can also be used to host databases. In natural referencing, the choice of the host is a key element. Discover the advantages of hosting in this article.
Influence the loading speed of the pages available on your site
The loading speed of a page refers to the time it takes before being displayed completely when a user wants to access it. This is a very important part of the user experience. All search engines pay attention to this data to establish the positioning of websites in search results. There is no better than ovh that can meet your needs. Indeed, a website that is slow to display risks being relegated to the background in the SERPs in favor of other faster websites. Its bounce rate will also be high, because Internet users tend to leave a page quickly when it takes a long time to load.
Ensures the security of your site and your data
The security of user data is another critical technical element that can be directly influenced by the hosting infrastructure of a website. Indeed, when the exchanges between the remote server and the clients are not sufficiently secured, it can facilitate the theft of personal information. Moreover, an unsecured web hosting infrastructure makes the website data vulnerable to being encrypted or stolen at any time by hackers.
Allow the availability of your website
A website cannot be put online without being hosted. Therefore, the availability or not of your website after its creation depends on the web hosting infrastructure you have chosen. If it is not available, the site may be often inaccessible, which can have a considerable impact on your referencing. Indeed, search engines put forward credible and trustworthy sources to the detriment of websites with poor technical signals.